ASIPI Sports Law Conference

Space is limited and will be confirmed on a first come first served basis.

Agenda

Event	time
Registration	8:30 AM
Kick-off	9:30 AM
Panel One - Giving Brands a Kick	9:45 AM
Break	11:00 AM
Panel Two - How Professional Sports Leagues, Teams & Properties Value, Manage, Police & Monetize their IP Rights	11:15 AM
Networking Lunch	12:30 PM
Panel Three - Fantasy Sports Contests & Traditional Sports Gambling	1:00 PM
Panel Four - The Global Business of Soccer	1:45 PM
Panel Five - The Rise of Women in Sports	3:00 PM
Panel Six - Revenue Generation in Sports	3:30 PM
Networking Cocktail Reception	4:45 PM

Panel Details

Panel One - Giving Brands a Kick

The Growth of Soccer in the US and the Factors Driving Corporate Sponsorship in the Beautiful Game.

Moderator

Jennifer O’Sullivan
Partner, Arent Fox

Speakers

Federico Bueno
IP & Regulatory Director, AB InBev

Andres Gonzalez 
Head of Partnership Marketing,NYCFC

Matt Grandis
Executive Vice President, Properties In North America, CSM Sports & Entertainment

Carter Ladd
SVP Business Development, MLS

Panel Two - How Professional Sports Leagues, Teams & Properties Value, Manage, Police & Monetize their IP Rights

Moderator

Alonso Camargo
Partner, OLIVARES & CIA

Speakers

Michael Gold
Senior Vice President & Deputy General Counsel, National Hockey League

Fernanda Magalhaes
Partner, Kasznar Leonardos | Former Chief IP Counsel, Rio 2016 Olympic and Paralympic Games

Djenaba Parker
General Counsel & Chief Talent Officer, New York Red Bulls

Panel Three - Fantasy Sports Contests & Traditional Sports Gambling

Moderator

Glenn Colton
Partner, Arent Fox | Member, Fantasy Sports Trade Association Hall of Fame

Speakers

Bob Brennfleck
Senior Vice President, Commercial, Lagardère

Rick Wolf
President, FantasyAlarm.com | Former Chairman, Fantasy Sports Trade Association and Member, Fantasy Sports Trade Association Hall of Fame

Panel Four - The Global Business of Soccer

What is involved in expanding the reach of local teams into global brands. 

Moderator

José Antonio Arochi
Associate, Arochi & Lindner

Speakers

Alberto Berton-Moreno, Jr
Partner, Berton Moreno + Ojam

Peter Eduardo Siemsen
Partner, Dannemann Siemsen | Former President, Fluminense FC

Carlos Gruneisen
Attorney, Club Atletico Boca Juniors

Arne Rees
Executive Vice President of Strategy, Bundesliga Americas

Panel Five - The Rise of Women in Sports

Moderator

Jennifer O’Sullivan
Partner, Arent Fox

Speakers

Ayala Deutsch 
Deputy General Counsel, National Basketball Association | President Elect, International Trademark Association

Panel Six - Revenue Generation in Sports

Naming rights, licensing, endorsements, advertising, and other models.

Moderator

Rich Brand
Sports Practice Leader, Arent Fox

Speakers

Bruce Bundrant
Founder and CEO, Riviera Sports Marketing

Jeff Gewirtz
EVP-Business Affairs & Chief Legal Officer, BSE Global

John Ruzich 
Chief Administration Officer & Chief Legal Officer, Legends