Jasnow Discusses Fashion’s Need for Clear Standards from FTC's Green Guides

Bloomberg Law
Advertising Partner Dan Jasnow was quoted by Bloomberg Law discussing the significant risks fashion brands face from lawsuits over misleading claims, emphasizing the need for clearer standards in the current US Federal Trade Commission’s (FTC) Green Guides to mitigate these risks.

“Certainly there is a big risk for all fashion brands, particularly from plaintiffs’ attorneys and class action attorneys who are bringing lawsuits alleging certain claims are misleading or unsubstantiated,” Dan said.

He added that while the current Green Guides serve as a critical resource, there is a “thirst for greater clarity” given that the vagueness or absence of present standards is instigating lawsuits.

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