Danielle W. Bulger

Partner

Danielle practices in the Intellectual Property department, focusing on trademark and copyright clearance, protection, enforcement, and licensing.

Danielle Bulger Portrait

Danielle’s practice navigates the ever-evolving landscape of intellectual property law in the digital age. She advises on all aspects of copyright, anti-piracy, trademark, trade dress, and advertising law, helping clients create business-minded solutions and understand intricacies related to the creation, ownership, licensing, use, and enforcement of brand assets and works of authorship in the United States and internationally.  

In addition to being a trusted counselor, Danielle is an accomplished litigator. She frequently appears before the Trademark Trial and Appeal Board (TTAB) of the US Patent and Trademark Office and federal district courts. She is responsible for spearheading many high-profile disputes and transactions. Her matters often involve online content, including photographs and video, software, artwork, apparel, footwear, and consumer packaged goods. Danielle has represented some of the largest fashion, media, consumer products, and retail companies. She often advises clients on issues of first impression, including those concerning infringement, online platforms, and artificial intelligence.

Danielle enjoys helping clients explore emerging technologies, and grow and maintain their most valuable, intangible property. Her practice spans across multiple sectors, thus allowing her to service clients in the fashion and retail; media and technology; food, drug, and beverage; hospitality; and automotive industries, among others.

Client Work 

Danielle’s experience includes:

  • Successfully resolving numerous copyright and trademark claims against multiple major national and international clothing and consumer packaged goods retailers, including claims involving apparel, footwear, toys, product packaging, prints and designs, photographs, mobile applications, and online postings
  • Litigating copyright disputes and providing IP counseling on piracy, ownership rights in programming, the First Amendment, artificial intelligence, and fair use, among other issues, for multiple, leading media companies
  • Opining on and/or negotiating copyright music licensing matters with various Performance Rights Organizations (PROs)
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Previous Work

Prior to coming to ArentFox Schiff, Danielle worked at a large intellectual property firm. There, she advised on the management and enforcement of trademarks, the implications of false advertising, and compliance with the Digital Millennium Copyright Act (DMCA). During her tenure, she and her team prevailed in a large fashion litigation trial. She has also had success before the TTAB, including on summary judgment.

Danielle continues to leverage her research and writing skills as a former multi-media journalist and associate producer, responsible for publishing online daily and covering legal and business issues. While earning her Bachelor’s degree in Organizational Studies with distinguished honors, Danielle gained valuable media and marketing experience through positions at the NBC TODAY Show, CBS Evening News, WNBA, and Verizon Wireless.

Professional Activities

  • 2025 Annual Meeting Committee, The Copyright Society
  • Board Member, Bar Association of Washington, D.C., IP Section, 2024 - Present
  • Member, Women’s Bar Association, 2016 – Present
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Publications, Presentations & Recognitions

  • Speaker, “The Digital Evolution: The Future of Consuming and Compensating for News,” Copyright and Technology Conference, Copyright Society, June 6, 2025
  • Panelist, American University Law Review Spring Symposium, “Sustainable Style: Navigating the Legal Threads of Fashion, Trademark, and Upcycled Luxury,” February 7, 2025
  • Recognized in Best Lawyers’ “Ones to Watch” List for Entertainment and Sports Law, 2025
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Life Beyond the Law

As a former resident of Manhattan’s Hell’s Kitchen, Danielle enjoys exploring Washington, D.C.’s emerging food scene, ranging from pop-up restaurants to Michelin-starred establishments.  

Insights