Justin A. Goldberg
Justin is the co-leader of the firm’s Cannabis Group, and a Partner in the Los Angeles office where he works in Corporate & Securities.

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Justin represents clients in various industries, including food and beverage, sports, insurance and reinsurance, cannabis, and automotive, in a wide variety of commercial transactions, including corporate structuring, finance, joint ventures, mergers and acquisitions, corporate compliance, real estate, sponsorships, and general corporate law. Justin’s clients include international corporations, food and beverage companies, auto industry companies, emerging growth companies, cannabis companies, select startups, collegiate sports entities, and prominent individuals. Justin provides effective counsel throughout a company’s business life cycle, from formation through operations, expansion, and eventual sale.
Justin is the co-leader of the Cannabis Industry Group, and a member of the following Industry Groups at the firm: Sports; Life Sciences; Insurance & Reinsurance; and Transportation & Mobility – Automotive.
Client Work
Justin’s representative matters include the consummation of the following transactions:
Food and Beverage Industry
- Lead Partner advising Empresas Sutil S.A., a leading Chilean agricultural business group, in the complete acquisition of California-based Sunshine Raisin Corporation (National Raisin Company), a company renowned as one of the top processors in the United States for premium quality dried fruits and dried fruit-based ingredients. Justin advised on all aspects of the acquisition, including preparing the Letter of Intent (LOI), conducting due diligence, negotiating and drafting the deal documents, and negotiating employment agreements.
- Advised Krispy Kreme Doughnut Corporation on a joint venture with São Paulo-based convenience store chain, which will bring Krispy Kreme stores and shops to Brazil. This transaction was a pivotal step in Krispy Kreme’s goal to expand availability worldwide through a capital-light strategy. Justin advised on all aspects of the transaction, including working with local Brazilian counsel, to ensure the successful establishment of the joint venture (which is subject to Brazilian antitrust approval). A press release describing the transaction can be read here.
- Lead Associate advising Krispy Kreme Doughnut Corporation on a recently closed transaction through which Krispy Kreme acquired the franchise rights, operating assets, equipment, personal property, rights, good-will, and business of 7 Krispy Kreme stores located in Iowa and Nebraska. Justin advised on all aspects of the asset purchase transaction, including due diligence, drafting of the transaction documents, handling the associated real estate matters, and the closing of the asset purchase transaction. Accordion Toggle
Cannabis Industry
- Lead Associate representing a Peruvian-based client’s acquisition of a cannabis services business in California and Nevada and continued representation post-closing including, integration and corporate governance.
- Lead Associate in advising a private family office of a celebrity, in a minority investment in the company behind the leading vape brand in California and Nevada.
- Lead associate in a complex vertical integration of Shryne Group, Inc. to create one of the largest cannabis holding companies in California.
- Lead associate in advising a celebrity on the acquisition of valuable intellectual property from a multinational media conglomerate, in order to establish a future cannabis brand.
Sports Industry
- Advised Fantasy Life, the fantasy sports betting media company founded by NBC Sports analyst Matthew Berry, on closing a $2 million funding round, attracting famous entrepreneurs, entertainers, and athletes.
- Negotiating and drafting an extension of the Allstate Sugar Bowl’s Title Sponsorship Agreement.
- Negotiating the Sugar Bowl’s participation and sponsorship agreements and work on various game-related issues, in connection with the televised 2022 Allstate Louisiana Kickoff Game. Accordion Toggle
Insurance & Reinsurance Industry
- Advised specialty insurance company in its stock acquisition of a U.S. treasury listed surety company. Justin oversaw negotiations, applied for and obtained all necessary regulatory consents, and closed the transaction. A press release describing the transaction can be read here.
- Lead associate in representing an insurance brokerage agency in a complex matter involving federal tax issues and facilitated an extensive corporate reorganization in connection with the closing of the transaction.
- Lead associate in a complex sale process for a large national insurance brokerage, with many subsidiaries, in its successful sale to a private equity firm with a strong track record in the insurance brokerage industry. Accordion Toggle
International
- Advised major Japanese electricity provider, Hokuriku Electric, in their investment in Aymium, a cutting-edge biocarbon production facility that will support the first large-scale continuous use of advanced biocarbon to replace coal in power generation in the world. Use of the product from Aymium to replace coal will reduce greenhouse gas emissions by over 500,000 metric tons per year — equivalent to removing over 120,000 cars from the road annually. Justin advised on all aspects of the investment, including due diligence, review of investment documentation, and review of the financing documents. A press release describing the transaction can be read here.
- Representing a Chinese investment company in its Series A investment in a virtual reality and video game company, affiliated with the acclaimed director Michael Bay.
Other
- Lead Partner advising Ka Shui Manufactory Co., Ltd., a Hong Kong publicly traded company, a longtime client of Malcolm McNeil, in the acquisition of a maquiladora operation in California and Mexico. Justin advised on all aspects of the transaction, from the Letter of Intent to the Stock Purchase Agreement, including working with local Mexican counsel, to ensure a successful close.
- Lead associate in advising an education-consulting company in its successful sale of the company to a private equity-backed consolidator in the education industry. Justin advised on all aspects of the transaction, including due diligence, drafting of the transaction documents, employment issues, and the associated tax matters.
- Lead associate representing the Trustee of a newly-formed ESOP in the $412.5M acquisition of one of the largest multifamily general contractors in the country. Accordion Toggle
Automotive Industry
- Lead associate in advising on an ownership restructuring of a chain consisting of three automobile dealerships located in Simi Valley, California.
- Lead associate in advising a regional dealer group in the sale of its dealership assets and real property to an affiliate of an international automotive dealership group.
- Lead associate in advising the seller in the sale of an automobile franchise located in California.
Previously, Justin regularly counseled mutual funds, insurance-dedicated funds, and investment advisers on a wide range of regulatory, transactional, and compliance matters. He also counseled mutual fund boards and independent board members on regulatory and corporate governance-related matters. Justin additionally handled matters relating to money market funds and was actively involved in advising clients on the SEC’s July 2014 money market fund reforms.
Previous Work
Justin previously worked as an associate in the Financial Services Group of a prominent law firm. Justin also worked as a legal intern for Fox Cable Networks and NBC Universal.
During law school, Justin co-founded the USC Business Law Society and the USC Business Law Advisor, a student-run publication of advisory articles relevant to the intersection of business and law.
Professional Activities
Justin is very active in leadership roles at ArentFox Schiff. For example, he is the liaison to the Firm’s Executive Committee for ParentFox (ArentFox Schiff’s parent group), which is one of the several affinity groups available; and he has been selected by Firm leadership to be an ArentFox Schiff Fellow - a selective, three-year leadership development program including workshops, retreats, and collaborative experiences.
Publications, Presentations, and Recognitions
Publications
- Co-author, “The evolution of digital media strategies in Major League sports and the legal issues they raise,” LawInSport, January 7, 2019
- Co-author, “SBA Survey Unfairly Targets COVID-19 Relief Borrowers,” Law360, November 5, 2020
Presentations
- Co-presenter, “Paycheck Protection Program Borrower Concerns: Form 3509/3510, SBA Audit, and Litigation,” Arent Fox Webinar, December 15, 2020
- Co-presenter, “Advice for PPP Borrowers: How to Navigate the New Forgiveness Rules,” Arent Fox Webinar, June 23, 2020
- Co-presenter, “AF COVID-19 Podcast: PPP Loan Forgiveness - What Dealers Need to Know,” Arent Fox Podcast, May 23, 2020 Accordion Toggle
Recognitions
- Best Lawyers: Ones to Watch, Best Lawyers (2025 & 2024)
In connection with Justin’s pro-bono work for the Veterans Legal Institute, his position as a Board Member, and ArentFox Schiff’s recognition as Law Firm of the Year by VLI in 2022, he has received the following recognitions:
- U.S. House of Representatives – Certificate of Congressional Recognition, from Congresswoman Young Kim (CA-40), dated July 20, 2023;
- U.S. House of Representatives – Certificate of Special Congressional Recognition, from Congresswoman Mimi Walters (CA-45), dated December 1, 2016;
- U.S. House of Representatives – Certificate of Congressional Recognition, from Congresswoman Loretta Sanchez (CA-46), dated December 1, 2016; Accordion Toggle
Life Beyond the Law
Justin is a fan of the Malcolm Gladwell books and Dan Brown novels. He loves travelling and has visited various European cities.
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Education
University of Southern California Gould School of Law, JD, Certificate in Business Law, 2013The George Washington University, BA, cum laude, 2010